The statement "blog" seems to be everywhere, and what an shocking linguistic unit it is!

Short for "web log," a web log is a Web leaf made up of naturally short, repeatedly updated postings that are nominated chronologically. It's equal to an online monthly. Different journal publishers have conflicting types of jovial and objectives, freshly similar to e-zine publishers do. Content can ebb and flow greatly, but most blogs I see are used to helping report in the order of a absolute business, project, person, or concept. I've too seen quite a lot of near of one's own diaries, photos, mini-essays, and the like. Most blogs dimension "here's what's on my mind" sort entries holographic by lone one being.

Are blogs the close big thing? Well, citizens seem to care chitchat just about them. ("Do you have a blog? Have you blogged? Want to journal me?") They're popular, user-friendly to intelligence instantly, and you don't have to fuss in the order of sp^m filters intake you up.

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Do you NEED a blog? Absolutely not. Blogs don't travel immediate to the commercialism propulsion of an e-zine. They demand your readers to come with to YOU as an alternative of your coming to them.

My collaborator John Reese has a intense diary at, in which he reveals results to his online commercialism tests and communication roughly his programs. (I care his shove.) He posts to his blog much much than he publishes his e-zine. He says it allows him to proportion thoughts, resources, ideas, and strategies more than promptly and confidently. (You can see what his web log looks suchlike here.)

But honestly, I ne'er guess to go visit the blog, because I have to ... go call round it. Instead I reliably read his e-zine that arrives rightly in my inbox.

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You May Want to Start a Blog If...

  • You'd resembling your website to grade superior in the rummage engines.
  • You have a enlarged following of nation who would close to to support up with your proposal or programs more over and over again than your e-zine allows.
  • Your business is in a pasture whose rumour changes immensely frequently, such as as on a every day principle (e.g. domestic animals trading).
  • You have labor or of his own situation you'd like to update all and sundry on at onetime. (For example, my friends who vindicatory had a kid transmit a web log near constant updates on their bitty one's advancement.)
  • You have so more gen to stock roughly speaking a unmistaken theme so often that it fair won't hard work in your e-zine.
Free Tool Helps You Get Started

If you'd same to launch a blog, scrutinize out It offers a Web-based piece of equipment that helps you make to the Web instantly, whenever the push strikes you.

Just don't trust me to come through read your blog! : )

(c) 2003 Alexandria K. Brown


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